CES 2009: Prepare for “green” lip service
Every year around CES time we get a slew of emails describing the thinnest this or most of that. A few years ago it was GPS devices (”The most points-of-interest in Scranton!”) and then it was TVs (witness Samsung’s recent announcement of a 7mm thick TV). Now it’s green. Take the Renew for example.
Through an alliance with CarbonFund(TM), Motorola offsets the energy required to manufacture, distribute and operate the phone through investments in renewable energy sources and reforestation. The plastic housing of MOTO W233 is 100 percent recyclable and made from plastics comprised of recycled water bottles, and the packaging was also created with the environment in mind.
100 percent recyclable? So is everything, given enough processing. Plastic comprised of recycled water bottles? Want a cookie? What about the 5 million RAZRs now paving the bottom of countless rivers? Environmental packaging? If you stuff the thing into a bag made of fruit roll-ups, I’ll go along with you. Otherwise, weak sauce.
Crunch Network: CrunchBoard because it’s time for you to find a new Job2.0
